富士山下的居酒屋
2021-11-06 00:18:20
- 项目 | 富士山の下の居酒屋
LZAKAYA UNDER MOUNT FUJI
雪山下的居酒屋/2021.9
服务 | SERVICE
LOGO DESIGN/BRAND DESIGN/PACKAGE DESIGN
设计 | DESIGNER
主案设计：Dicket
项目背景
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富士山の下の居酒屋，是一家致力于打造幽静神秘的餐饮品牌
以日本民间传说中的富士山为主要背景，与居酒屋和现代的元素进行碰撞，打造出别具一格的居酒屋体验店。以“以神的气息安抚人们的味蕾”为品牌理念，让每一位客人都有满满的沉浸感和满足感，品牌色主要由橙色，黑色和灰色为主，象征着向往，希望，神秘，典雅，古朴。传递神秘及向往的神秘居酒屋，层次分明。
Izakaya under Mount Fuji is a restaurant brand dedicated to creating a quiet and mysterious
With Mount Fuji in Japanese folklore as the main background, it collides with izakaya and modern elements to create a unique izakaya experience shop. Based on the brand concept of "to appease people's taste buds with the breath of God", every guest has a full sense of immersion and satisfaction. The brand colors are mainly orange, black and gray, symbolizing yearning, hope, and mystery. , Elegant and simple. A mysterious izakaya that conveys mystery and yearning, with distinct levels.
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